AI product videos

AI product videos, with a model who stays the same

castingcard.ai makes short product videos with a fictional AI model you train once: holding a bottle to camera, wearing the necklace, swinging the bag, in the same face across every product. Shoot the photo, then turn it into a 5-second clip for about 39¢ of GPU time, with no credits.

Woman in a white ribbed tank top holding a glass lip oil tube to her lips in a bright bathroomWoman in profile wearing layered gold necklaces and gold hoopsMan in a black knit polo holding a glass cologne bottle by his jaw in his carWoman patting face cream from a small white jar onto her cheekbone in her bedroomSilver quilted puffer card holder on a black lanyard, castingcard pressed into the frontBlack point-and-shoot film camera on linen, its strap tag stamped castingcardEspresso cup with castingcard printed on it, on a marble cafe table in the sun
Made in the castingcard.ai studio, unretouched. Every person shown is a fictional adult; every brand is a placeholder.

Product clips made in the studio

Silver puffer pouch, hand swing
Fisheye, convenience store, iced tea
Gas station at night, a sip to camera
5-second clips made in the studio from its own stills. Fictional adults, placeholder brands.

Photo first, then motion

Every clip starts from a photo you've approved, so you choose the framing, light and product placement before paying for video. A photo costs about 0.1¢ of GPU time; the clip from it about 39¢.

When a person is in the shot, use your trained AI model, so the same face fronts the whole product line. For ads in a creator's voice, see AI UGC ads.

How to make an AI product video

  1. 01
    Set the scene

    Describe the product, the setting and the light, or start from a preset look.

  2. 02
    Pick the photo

    Shoot a few takes and keep the one with the right framing.

  3. 03
    Animate it

    Turn it into a 5-second clip: a hand swing, a sip to camera, a slow turn of the bottle.

Cost per clip

castingcard.aiCredit video apps (Higgsfield-style)
A 5-second clipAbout 39¢ of GPU timeroughly $1 to $4 a clip
How you payGPU seconds at Runpod's price, plus your planMonthly credits, about $19 to $129 a month
Unused budgetNothing to expire: you pay for seconds usedCredits run out each month

Rival figures are approximate public prices; sources on the Higgsfield comparison.

Questions

What kind of product videos can it make?
Short clips of a product on its own or with an AI model holding, wearing or using it: beauty close-ups, jewelry on the body, drinks to camera, accessories in hand, in studio light or real-looking places.
How long is a clip, and what does it cost?
A clip is about 5 seconds. On a rented RTX 4090 it takes about 27 minutes of GPU time, about 39¢, or roughly 2 clips for a dollar, plus your plan.
Can the same model appear in every product video?
Yes. The model's face is trained once, so one person can front a whole product line, from the first photo to the last clip.
Why not a credit-based video app?
Credit apps charge roughly $1 to $4 a clip once credits are turned into dollars. castingcard.ai charges the GPU's own price for the seconds a clip takes. Credit apps offer more hosted video models and need no GPU setup.
Can I make a model of a real person?
No. Every character is a fictional adult. Real people, celebrities and lookalikes aren't allowed.
Do I need my own GPU?
No. Use a graphics card you already have, or rent one from Runpod by the second on your own Runpod account. The studio sets the GPU up, runs your jobs and shuts it off when idle. A photo takes about 0.1¢ of GPU time and a 5-second clip about 39¢ on a rented RTX 4090.
Can I use castingcard.ai today?
Not yet. castingcard.ai is in pre-launch: the studio opens to the waitlist first. 400 Founder seats are sold at $279 once, and the waitlist hears first when they open.

Shoot your product line

One trained model, every product, photo first and clip after.

Join the waitlist